Socontented
With a team of content creators each juggling multiple clients, So Contented has scaled their growth by relying on Sendible to build up trust with customers and collaborate through seamless approval workflows.

Meet the So Contented team.

2017

Year Founded

Teammates

Nature Planner

280 +

Monthly social posts

Awards

Site Of The Day
Honorable Mention

When it comes to attracting the right audience, content is key in turning browsers into buyers – which is the secret power of the team behind So Contented.

The vision of Co-Founders Helen Cliff and Gemma Edwards is to help their clients convert customers into True Believers – the customers who will keep showing up to buy time and again.

And supporting their mission is their crew of content creators: Tessa Leake, Tom Shiels, and Kimberley Taylor.

We sat down with the whole group to find out more about how they’ve used Sendible to streamline their workflow and scale their client management.

The following conversation has been edited for length and clarity.

Tell us a bit about your team! What do you do?

Gemma

“So our biggest challenge with our content creation and with creating organic social media was very much around our internal processes and how we created content to a really high standard that had been internally proven and then was approved by a client.

So through Sendible, we’ve been able to sort all that out really simply. The approvals process is just so good. It makes it so easy.

We can easily send it to whoever it needs to go to in the team to get that approval so we know it’s been proofread internally before the clients see anything. But then our clients can just pop straight into Sendible themselves.

They get the notifications to say that we’ve assigned content for them to approve, and then they can check everything that they want to do before that gets posted on their behalf. So it’s just really streamlined that process.

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